What Makes a New POS Customer Count for Welcome Rewards
What Makes a New POS Customer Count for Welcome Rewards
What Is This?
A welcome reward is a free gift you hand out automatically the first time someone becomes your customer. This guide explains who counts as "new" — so real newcomers get their treat, while the regulars you bring in through a bulk import are never flooded with vouchers.
How It Works
A reward turns into a welcome reward when you switch on one setting. Go to Admin Panel → Loyalty Program → Rewards, open a reward, and turn on Auto-assign to New Customers in the Automations tab.
Once that setting is on, Pixalink decides who is "new":
- Counts as new — anyone joining for the first time. That means a walk-in who signs up at your counter, someone who registers on your customer portal, a customer your team adds by hand, or a customer created from a booking. They get the welcome reward straight away.
- Does not count — existing customers you pull in through a bulk import. When you first connect your point-of-sale system (like AutoCount) or online store (like Shopify) and bring across your whole member list, those people are treated as existing. They keep their full history, but no welcome reward is sent.
The smart part comes after that first connection. Once your systems are linked, genuinely new customers who join through your connected sales channel do earn the welcome reward. For AutoCount, a member counts as new only if they were added within the last 7 days — so old records never hand out a reward by mistake.
flowchart TD
A[Someone becomes a customer] --> B{How did they join?}
B -->|New sign-up at counter, portal, or booking| C[Counts as new<br/>Welcome reward sent]
B -->|Bulk import of your existing members| D[Counts as existing<br/>No welcome reward]
B -->|Joins through a connected system after setup| C
Real-Life Example
Ahmad runs Kopi Corner, a cafe in Bangsar. He just connected his AutoCount system so points are added on their own. His worry: he has 800 regulars, and he doesn't want each of them getting a free coffee the moment he imports them. When he brings the list across, none of them start a welcome reward — they're all treated as existing regulars, with their history kept. The next week, Nurul buys her first coffee and joins through the connected system. She's genuinely new, so her free-drink welcome voucher lands right away. Ahmad greets real newcomers without wasting a single voucher on his loyal regulars.
Good to Know
- A customer can only get a welcome reward once, and never if they already hold it.
- You can add a wait — from Immediately up to 1 week — before the reward is sent.
- Bringing customers in from a spreadsheet never sends welcome rewards. To greet imported regulars, send them a welcome campaign instead.
- Turn the setting off any time to stop new sign-ups from getting that reward.
Need Help?
Reach out to our support team any time — we're happy to help you set this up.